Omnichannel Media Strategist

The Omnichannel Media Strategist leads the development of integrated media strategies and plans for Moore's nonprofit clients, connecting audiences with brands through effective, data-driven media campaigns.

What You Will Do

Lead the development of omnichannel media strategies, provide strategic direction for digital media, evaluate opportunities to incorporate traditional channels, and partner with Brand Strategists to translate client business objectives into actionable media recommendations.

Why It Might Be a Fit

The successful candidate is a strategic thinker who understands how different media channels work together, can translate audience insights and campaign performance into actionable recommendations, and thrives in a fast-paced, collaborative agency environment.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications or a related field, or equivalent professional experience.
• 4–6 years of experience in digital media strategy, integrated media planning or advertising.
• Demonstrated experience recommending digital media strategies, budgets and channel mixes across multiple platforms.
• Experience working with media planning and buying, analytics, creative and account management teams.
• Experience presenting media strategies and recommendations to clients or senior stakeholders.
• Ability to interpret campaign results and connect media performance to broader brand marketing objectives.
• Strong expertise in digital media strategy and planning, including paid social, paid search, programmatic advertising, CTV, and online video.
• Understanding of how digital and traditional advertising channels work together to build awareness, engage audiences, and inspire measurable action.
• Ability to set media investment priorities, evaluate channel mix and translate audience insights and client goals into effective media recommendations.
• Strong analytical acumen and ability to interpret performance findings from media and analytics teams to guide strategic decisions.
• Knowledge of media planning principles, including audience targeting, reach, frequency, channel allocation, and media efficiency.
• Ability to direct specialized media planning and buying teams while relying on those teams for detailed buying, execution, monitoring, and tactical optimization.
• Strong client-facing presentation, communication and relationship-building skills.
• Ability to collaborate effectively with brand strategy, creative, analytics, account management and media teams.
• Strong organizational skills, attention to detail, and ability to manage multiple campaigns and shifting priorities.
• Curiosity about emerging channels, technologies, and consumer media behaviors.

Benefits

• Comprehensive healthcare
• Paid holidays
• Generous paid time off