Partner Marketing Manager

Aptitude Software
Boston, MA
Category Marketing
Job Description
Aptitude Software is seeking a Partner Marketing Manager to develop and execute joint go-to-market initiatives with partners. The role focuses on creating demand, building credibility, and accelerating new logo acquisition, with the goal of optimizing the software ecosystem through strategic alliances. Aptitude is transforming the finance industry with its autonomous finance platform.

Requirements

  • Maximize the impact of partnerships by elevating the partner marketing function.
  • Define and execute partner marketing cross-channel campaigns.
  • Drive measurable partner-sourced pipeline contribution and reporting.
  • Build compelling joint value propositions and messaging.
  • Design and deliver co-marketing campaigns (events, content, digital, ABM).
  • Strengthen partner enablement with tailored content, playbooks, and training.

Benefits

  • Healthcare benefits
  • 401(k) retirement plan with matching
  • Competitive vacation and paid time off
  • Pre-tax saving accounts
  • Life and Disability Insurance
  • ShareSave scheme
  • Flexible working conditions and hybrid work model
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