Personalization and Loyalty Lifecycle Specialist

Macy's
New York, NY
Category Retail
Job Description

Macy’s is seeking a passionate and strategic Personalization and Loyalty Lifecycle Specialist to lead customer engagement across omnichannel channels. This role focuses on managing customer touchpoints, driving acquisition, retention, and win-back through data-driven strategies, and building a strong customer experience. The position requires collaboration with internal teams and a customer-centric approach.

Requirements

  • Strategic Marketing Leadership
  • Strong analyti...

    Requirements: Bachelor's degree or equivalent experience. 6+ years of marketing experience and knowledge of lifecycle marketing strategies. Strong analytical & communication skills