Role OverviewLead SEO/AEO strategy to drive brand visibility and organic traffic growth via traditional search engines and AI-driven answer engines. Measure success on monthly organic revenue targets, organic traffic growth, and large language model mention/citation growth.
What You Will Do
Own the overarching organic discovery strategy, develop actionable plans to increase brand/domain authority and relevance, conduct competitive rank analysis, optimize site structures and schema, and drive execution and cross-functional impact.
Why It Might Be a Fit
Ideal candidate is an impact-driven leader with a consistent track record of delivering quantified organic growth in fintech or similar highly competitive industries. Strong technical understanding of search algorithms, Knowledge Graphs, and scraping signals across major search and LLM platforms.
Requirements
- 10+ years of SEO/Organic Growth experience in highly competitive, high-volume markets
- Proven success consistently driving double digit lead growth and digital brand authority via organic channels
- Strong technical understanding of search algorithms, Knowledge Graphs, Core Web Vitals optimization, and scraping signals across major search and LLM platforms
Benefits
- 401(k) with employer match
- Medical, dental, and vision with HSA and FSA options
- Competitive vacation and sick time off
- Dedicated volunteer days
- Access to wellness support through Employee Assistance Program, physical and mental health wellness programs
- Pet care discounts
- Financial support in times of hardship with our Achieve Care Fund
- A safe place to connect and a commitment to diversity and inclusion through our six employee resource groups
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