Product Marketing Manager

Weave
Lehi, UT
Category Marketing
Job Description
Role Overview

We are seeking a strategic, data-driven Product Marketing Manager to own the inbound and growth product marketing strategy for Weave's AI-powered healthcare solutions.

What You Will Do

Define and own the GTM strategy for Mid-Market and Enterprise segments, develop deep expertise in the mid-market segments of all verticals, and cultivate a robust collection of market-based narratives that showcase the impact of Weave.

Why It Might Be a Fit

We want people who have the ability to take a complex problem, see the forest through the trees, and then drive to a sustainable solution, with a passion for improving the success of Weave customers and our mission of delivering better healthcare experiences for every practice, patient, and interaction.

Requirements

  • 3-8 years of Product Marketing experience in B2B SaaS
  • Preferably, 2 years of experience focused on Mid-Market or Enterprise SaaS and/or vertical experience in Dental or Vet
  • Market Expert: You understand that 'Enterprise' isn't just 'SMB but bigger.' You know how to speak the language of ROI, scalability, and integration.
  • Exceptional Writing: Ability to take complex technical jargon and turn it into simple, compelling copy.
  • Communication: Strong and clear speaking and written communication skills to find alignment, drive results, and influence outcomes with multiple stakeholders across teams.
  • Lifecycle & Expansion Marketing: Experience with customer marketing, cross-sell/upsell strategies, or customer migration campaigns, preferably within a B2B SaaS environment.
  • Cross-Functional Leadership: Exceptional ability to influence and collaborate with Product Managers, Growth Engineers, Sales Leaders, and external partners without formal authority.
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