Project Manager, Paid Search

Staples Inc.
Framingham, MA
Category Marketing
Job Description
Role Overview

As a Project Manager, Paid Search, you will execute and optimize paid search campaigns across platforms including Google Ads and Microsoft Advertising. You will partner cross-functionally with Marketing, Merchandising, Analytics, and Pricing to align campaigns with business priorities and deliver measurable performance improvements.

What You Will Do

Manage and optimize paid search campaigns including campaign structure, bid strategy, and budget pacing. Monitor and improve performance across KPIs such as CTR, CPC, CPA, conversion rate, and ROAS.

Why It Might Be a Fit

Proactive, self-starter mindset, strong organizational and time management skills, analytical thinking and attention to detail, clear written and verbal communication skills, ability to collaborate cross-functionally, continuous improvement and growth mindset.

Requirements

  • Bachelor’s degree in Marketing, Business, Analytics, or related work experience
  • 2+ years of experience in an analytics-heavy role (marketing, analytics, finance, or economics)
  • Experience managing paid search campaigns on Google Ads and/or Microsoft Advertising
  • Experience optimizing campaigns against KPIs such as CTR, CPC, CPA, and ROAS
  • Experience with keyword research, bid management, and campaign structuring
  • Proficiency in Microsoft Excel including pivot tables and VLOOKUP

Benefits

  • Inclusive culture with associate-led Business Resource Groups
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
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