Role OverviewKSWO is seeking a detail-oriented Promotions Manager to assist the Marketing Director with station promotion, manage promotion and PSA spot inventory, and shoot and edit promotional content.
What You Will Do
Responsibilities include coordinating station marketing activities, creating promotional campaigns, managing station promotional initiatives, producing topical and proof-of-performance promotions, and more.
Why It Might Be a Fit
The ideal candidate will have 2+ years of station marketing/creative services experience, strong promo writing/producing skills, and a deep understanding of newsroom and programming rhythms.
Requirements
- 2+ years station marketing/creative services experience (broadcast + digital)
- Proven ability to own campaign strategy + execution without direct reports
- Strong promo writing/producing skills (teases, topical, image, special projects)
- Deep understanding of newsroom + programming rhythms (breaking news pivots, sweeps, franchise promos)
- Solid workflow/traffic literacy: versioning, tagging, specs, closed captioning, approvals, deliverables across on-air/CTV/social
- Working knowledge of Adobe Creative Cloud and production process (shoot/edit/finish)
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