Senior Analyst - Contact Strategy

Macy's
Long Island City, NY
Category Marketing
Job Description

We're seeking a Senior Analyst to lead marketing efforts and develop personalized site experiences for our customers. This role involves collaboration with cross-functional teams to execute campaigns and drive segmentation strategies.

Requirements

  • Develop and Execute Site Personalization Strategies via Adobe Test & Target.
  • Analyze campaign performance, summarize findings and share results with appropriate stakeholders and cross functional teams.
  • Develop targ...

    Requirements: Marketing and/or Digital Marketing background required. 3-5 years of analytical experience