Senior Data Analyst, Marketing

Launch Potato
Raleigh, NC
Category Data Analyst
Remote
Job Description
Role Overview

As a Senior Data Analyst, you'll be embedded with the business team to uncover meaningful trends, conduct retrospective analyses, and connect data work to decisions that move the business. You'll own the reporting infrastructure that powers decision-making across our Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals.

What You Will Do

You'll actively engage with stakeholders to audit existing reporting, develop a roadmap to standardize reporting, and improve dashboard standardization while executing on ad hoc requests. You'll also articulate how assigned verticals make money and what the key performance levers are.

Why It Might Be a Fit

This role is for someone who cares deeply about whether the work they build gets used, understood, and acted on. You'll be a trusted analytical partner who recommends action, not just reports findings.

Requirements

  • Expert SQL & Comfortable with Unstructured Complex Data
  • Reporting Ownership & Data Literacy
  • Performance Marketing Optimization
  • Advanced LookML Development (or equivalent in Power BI / Tableau)
  • Minimum 7 years in business intelligence or analytics with direct exposure to performance or affiliate marketing

Benefits

  • Base salary: $120,000 to $150,000 per year
  • Profit-sharing bonus
  • Competitive benefits
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