Role OverviewJoin a remote-first, global team rebuilding how money works, as a Senior Lifecycle Marketing Manager. You'll set the strategy and execute on lifecycle campaigns across all Consensys products, ensuring personalization in communication to drive value for customers and the business.
What You Will Do
Oversee lifecycle strategy, determine channel and messaging, work end-to-end on campaigns, develop an experimentation roadmap, and continuously test and learn.
Why It Might Be a Fit
The ideal candidate has a proven track record of taking projects from start to finish, leveraging customer data to inform strategy, and developing multiple lifecycle programs at scale.
Requirements
- 4-8 years of experience in lifecycle marketing
- Built lifecycle user journeys from the ground up with little to no oversight on large userbases
- Excellent project management skills to manage multiple experiments at different points in their development
- Practical experience executing in CEP systems such as Braze
- Familiar with marketing and analytical tools like Segment, Mixpanel, and Preset
- Self starter who is data-driven, results-oriented and customer-obsessed
- Excellent verbal and written communication skills, able to clarify complex ideas in a way that a broad audience can understand
- You thrive in a fast paced environment
- Web3 experience will be a bonus
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- 401(k) or retirement plan
- Paid time off
- Stock options
- Bonus/commission
- Paid holidays
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