Senior Manager, Connector

Requirements

• Serve as the day-to-day earned media lead in program execution, overseeing and participating in the development of press releases, pitches, key messages, etc.
• Contribute to and implement innovative, earned media strategies that are intended to reach diverse audiences and deliver on client objectives and business goals.
• Personally build strong relationships with national media and secure coverage across top-tier outlets, while also counseling junior staff on how to do the same.
• Stay ahead of new trends – particularly with Gen Z – by being relentlessly curious and in-the-know on pop culture (fashion, food, entertainment, gaming, music).
• Be an ongoing student of campaign activations in the industry and demonstrate a passion for brands that build trust with their consumers.
• Assist in connecting campaign objectives and tactics to develop thought-leadership narratives and media opportunities for brand executives.
• Collaborate with teams across multiple disciplines at the agency and successfully manage complex, fast-moving and unexpected communications challenges.
• Working closely with internal Issues and Measurement partners to understand campaign risks, reactive strategies and key performance metrics.
• Work together with agency partners to integrate on programs and connect dots.
• Have the ability to turn a few pieces of data or trends into actionable insights to influence creative ideas, campaign messaging and contribute to a media strategy.
• Be a team player and active contributor to the agency's culture and values.

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan