Role OverviewThis role combines strong writing skills with hands-on campaign management. You will plan and execute campaigns, create content that speaks to association leaders and board members and help move prospects from initial interest to meaningful conversations with our business development team.
What You Will Do
Plan and deliver integrated campaigns, write and edit compelling content, turn expertise into useful content, connect content across channels, support webinar and event marketing, and execute account-based marketing.
Why It Might Be a Fit
Are equally comfortable setting strategy and rolling up your sleeves to execute, with 10 or more years of B2B marketing experience, excellent writing and editing skills, and demonstrated use of AI tools to support content development, campaign planning, analysis and workflow improvement.
Requirements
- Degree or equivalent work experience in marketing or related field
- 12+ years of progressive marketing experience, with meaningful experience in growth marketing, demand generation, campaign strategy and B2B professional services marketing leadership
- Proven success developing and executing integrated marketing programs that drive awareness, lead generation and revenue
- Experience with marketing automation, CRM and campaign tools such as HubSpot, Salesforce, LinkedIn Campaign Manager and other analytics platforms
- Strong background in content strategy, digital marketing, email marketing, paid media, campaign measurement and funnel optimization
- Supervisory experience required, with the ability to coach, motivate and develop high-performing teams
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- 401(k) or other retirement plan
- Paid time off
- Life insurance
- Stock options
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