Senior Manager, Growth Marketing

Zappi
Boston, MA
Category Marketing
Job Description
Role Overview

Join a passionate team of marketers to help world-class B2C brands evolve their marketing, advertising, and innovation. The role involves owning the account-based side of growth motion, running ABM programs, and partnering with GTM teams to convert demand into pipeline and revenue.

What You Will Do

Bring strategic priorities down to the 1:1 account level, run ABM programs, and partner with GTM teams to convert MQLs into SQLs and drive existing account expansion pipeline.

Why It Might Be a Fit

The role requires a growth marketer who loves running account-level campaigns, nerding out on funnel optimization, and conversion experiments.

Requirements

  • 5+ years of experience in growth marketing
  • Proven track record of success in account-based marketing
  • Strong understanding of funnel optimization and conversion experiments
  • Ability to partner with GTM teams to drive pipeline and revenue growth
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