Role OverviewThe Senior Manager, Lifecycle Program Enablement will own the quality of lifecycle marketing strategy, messaging, and creative, and will lead the team in program and project management across the lifecycle marketing roadmap.
What You Will Do
The Senior Manager will review and critique briefs, copy, and creative before they ship, and will partner with Creative, Product Marketing, and GTC to sharpen messaging frameworks and lifecycle brand voice.
Why It Might Be a Fit
The ideal candidate will have 10+ years of progressive experience in Lifecycle Marketing, CRM, or consumer marketing, including 4+ years managing teams, and will have a proven track record of coaching teams to raise the quality of copy, creative, and campaign strategy.
Requirements
- 10+ years of progressive experience in Lifecycle Marketing, CRM, or consumer marketing
- 4+ years managing teams
- Bachelor's degree in Marketing, Business Administration, or a related field
- Exceptional marketing strategist and editor with a portfolio of consumer lifecycle messaging and creative
- Proven track record of coaching teams to raise the quality of copy, creative, and campaign strategy
- Working fluency in modern marketing engagement platforms such as Braze, Iterable, or Salesforce Marketing Cloud
- AI-forward leader with hands-on experience adopting AI tools and agents in marketing workflows
- Data-informed, test-and-learn mindset applied to messaging and creative
- Excellent communication skills, with the ability to influence without authority and give direct, constructive creative feedback at all levels
Benefits
- Medical, dental, and vision coverage starting on Day 1
- Equity (ISOs)
- 401(k) program
- Family planning programs + paid parental leave
- Physical fitness and wellness memberships
- Emotional and mental health support programs
- Unlimited PTO + 10 paid federal holidays + our annual, week-long Winter Break
- Flexible work environment
- Lunch reimbursement for in-office employees
- Employee Resource Groups
- Learning and Development stipend
- Transparent culture
- Amazing mission!
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