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Senior Marketing GTM Manager (m/f/d)
Usercentrics
New York, NY
Category
Marketing
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Job Description
Usercentrics is a global leader in data privacy and privacy-led marketing solutions. The company is seeking a Senior Marketing GTM Manager to support the execution and optimization of the US Go-To-Market (GTM) strategy.
Requirements
Bachelor's or Master's degree in Marketing, Business, or a related field.
5–7 years of experience in B2B growth marketing or acquisition, with a dedicated focus on the US market.
Hands-on expertise in Paid Acquisition channels (SEM, Paid Social, Programmatic).
Experience managing campaigns and budgets (campaign-level, under leadership guidance).
Product marketing understanding: market analysis, competitive positioning, and GTM execution support.
Proficiency with CRM (Salesforce) and marketing automation (Pardot/Marketing Cloud) for lead lifecycle tracking.
Strong analytical skills with experience in reporting and basic LTV analysis.
Exceptional organizational skills and comfort collaborating across senior-level stakeholders (Product, Sales, Finance).
Proactive self-starter with a structured and analytical mindset.
Comfortable working in a fast-paced environment with ambiguity.
High sense of ownership and accountability for revenue targets.
Strong communication skills, capable of aligning priorities and resources across functions and hierarchy.
Benefits
401K plan contribution
20 paid vacation days (PTO)
Health insurance
Development Budget for every employee
Hybrid workplace
Online yoga sessions
Headspace App
Events - Team Buildings, happy hours, parties/get togethers, occasional company covered breakfasts/lunches, in/across offices, online/in person etc.
Gifts - We celebrate life & work milestones at UC (work anniversaries, new bom babies and similar)
Snacks, fruits, coffee and drinks in the office
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