Senior Product Manager, Patient Marketing

Apellis
Waltham, MA
Job Description
Role Overview

The US Senior Product Manager leads the creation and execution of patient-centric brand strategies, omnichannel engagement campaigns, and educational resources. This role requires cross-functional leadership across multiple internal functional areas to develop and execute the operational plan and tactics.

What You Will Do

Develop personal and non-personal tactics, including patient programs, content with patient ambassadors, live events, social media content, digital assets, media planning, and print. Drive US Brand Planning, define stakeholder strategies, and develop budget. Manage multiple agencies in the execution of the plan.

Why It Might Be a Fit

The ideal candidate has a passion for understanding and championing the needs of people treating and living with diseases, translating them into market-moving insights. They should have proficiency in high science data and the ability to convert it into promotional messaging.

Requirements

  • Bachelor's degree required
  • 5+ years of biotech/pharma marketing experience
  • Eye care experience a plus
  • Experience in sales or customer-facing roles

Benefits

  • 401(k) plan with company match
  • Inclusive family building benefits
  • Flexible time off
  • Summer and winter shutdowns
  • Paid family leave
  • Disability and life insurance
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