Senior Specialist, CRM & Marketing Automation

Scout Motors
Charlotte, NC
Category Marketing
Job Description
Join Scout Motors and be part of shaping the future of transportation. Design and execute customer engagement journeys using Salesforce and Salesforce Marketing Cloud, develop CRM strategies, and collaborate with cross-functional teams to achieve acquisition, retention, and conversion goals.

Requirements

  • Design and execute customer engagement journeys using Salesforce and Salesforce Marketing Cloud
  • Develop CRM strategies that support acquisition, retention, and conversion goals
  • Manage agency partners supporting CRM execution
  • Collaborate with Data & Analytics to enrich customer profiles
  • Monitor and analyze campaign performance, customer behavior, and engagement metrics

Benefits

  • Competitive insurance including Medical, dental, vision and income protection plans
  • 401(k) program with employer match and immediate vesting
  • Generous Paid Time Off including 20 days planned PTO, 40 hours of unplanned PTO, and 14 company or floating holidays
  • Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders
  • Paid leave for circumstances related to bereavement, jury duty, voting time, or military leave
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