Role OverviewThe Social Media & Digital Engagement Specialist plays a vital role in advancing the Texas A&M Foundation’s philanthropic mission by using social media and digital platforms to identify, reach, and engage donors, alumni, friends, and prospective supporters.
What You Will Do
Create and optimize digital content that grows audiences and supports the Foundation’s fundraising and engagement goals, including creating, scheduling, and publishing written, visual, and multimedia content across the Foundation’s social media platforms.
Why It Might Be a Fit
This role is ideal for someone with a passion for digital storytelling, audience engagement, and using social media to inspire philanthropy, who is committed to the mission and vision of the Texas A&M Foundation.
Requirements
- Bachelor’s degree in marketing, communications, digital media, journalism, or a related field, or an equivalent combination of education and relevant experience
- Experience creating, adapting, scheduling, and publishing written, visual, and multimedia content across multiple social media platforms
- Strong writing, editing, visual communication, and audience-focused storytelling skills
- Experience using social media management, analytics, and marketing tools to manage content and evaluate performance
- Experience supporting digital or social campaigns focused on audience growth, engagement, website traffic, registrations, subscriptions, inquiries, lead capture, or charitable giving
- Ability to interpret social and digital performance data and translate findings into practical recommendations
- Excellent organizational and project-management skills with the ability to manage multiple deadlines and coordinate content approvals
- Sound judgment and the ability to engage online audiences professionally
- Working knowledge of brand standards, digital accessibility, data privacy, consent, and crisis-communication practices
- Strong commitment to the mission and vision of the Texas A&M Foundation
Benefits
- Competitive total compensation package with performance-based incentives
- Comprehensive benefits including medical, dental, life insurance, identity protection, and more, available at no cost to you
- Retirement planning with a 17% employer contribution toward your retirement
- Opportunities for professional growth and development within a mission-driven organization
- Collaboration with a creative and passionate team dedicated to advancing the future of Texas A&M University
- Meaningful work that helps strengthen relationships, inspire generosity, and increase the impact of philanthropy
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