Social Media Manager

Requirements

• Own and execute the content calendar across Instagram, TikTok, YouTube, Facebook, X, and emerging platforms.
• Develop a strategic content plan that balances storytelling, product showcases, behind-the-scenes production, client spotlights, and aspirational lifestyle content.
• Direct and manage photography and video production (internal team and external contractors), including shoot briefs, creative direction, and final approvals.
• Maintain and enforce a distinct visual and tonal brand identity across all platforms.
• Write high-impact captions and copy that drive engagement, conversation, and brand affinity.
• Oversee brand asset protection on social platforms, including watermarking, usage rights management, and intellectual property monitoring.
• Manage all social interactions including comments, DMs, tags, and mentions with a polished, luxury-level customer experience.
• Identify and organically engage high-value followers, prospects, and aligned influencers.
• Build authentic relationships with automotive and lifestyle content creators.
• Monitor brand reputation across platforms and proactively manage feedback or potential issues.
• Ensure confidentiality and discretion when handling high-profile clients and unreleased vehicles.
• Drive meaningful audience growth focused on quality over vanity metrics.
• Track engagement, reach, follower growth, and conversion indicators; adjust strategy based on performance data.
• Stay ahead of algorithm updates, trending formats, and emerging features.
• Collaborate with sales and production teams to align content with inquiry generation and revenue impact.
• Coordinate milestone content moments such as vehicle reveals, client deliveries, and production highlights.

Benefits

• Competitive salary
• Performance-based bonus
• Paid time off
• Health insurance
• 401(k) matching