Sr Marketing Specialist- Sales & Technology- onsite in Charlotte

Carolina CAT - Construction
Charlotte, NC
Job Description
Carolina Cat is a family-owned company focused on serving customers and employees with trusted equipment. They are seeking a Senior Marketing Specialist – Construction & Technology to develop and execute marketing strategies for their businesses, focusing on sales, new product development, and building brand awareness. This role requires strong communication, relationship-building, and data-driven decision-making.

Requirements

  • Develop compelling messaging and positioning
  • Assist with marketing strategies for business units
  • Identify target market segments
  • Track and measure marketing campaign effectiveness
  • Support sales and business teams

Benefits

  • Competitive pay
  • Opportunities for growth
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